FinTechVisor

FintechVisor was an initiative launched by EFMA in partnership with Capgemini, designed to connect emerging fintech companies with decision-makers from the banking and insurance industries.

The ambition was to create a digital marketplace where fintechs could showcase their solutions, build visibility, and participate in an annual competition, while financial institutions could discover innovative technologies and identify potential partners.

My role was to support the design team in translating the project vision into a digital experience. Working alongside a senior designer who led the artistic direction and project supervision, I contributed to the production of interface screens and the adaptation of the visual identity across the platform’s different use cases.

The main challenge was designing a platform that could serve two audiences with very different objectives: fintech companies looking to promote their solutions, and financial institutions looking for relevant innovations.